Radio Promotion Remixes

All Things Pop

From Matt Waterhouse

ONE PERSON THREE SPECIALIST BRANDS 35+ YEARS OF EXPERTISE

Matt Waterhouse holding a vinyl record

About

Matt Waterhouse

Matt Waterhouse began his career in record shops in the 1980s before moving into the record industry, securing his first label role assisting Wendy K at Parlophone Records in London. In the early 1990s, he took on his first major leadership position running the dance department at XL Recordings, where he played a key role in shaping the label's dance output.

His success quickly led to him being headhunted to run the dance department at MCA / Universal Records, further cementing his reputation as a trusted tastemaker and industry operator. In the late 1990s, Matt founded his own club promotions company, Hyper-Active, working closely with clubs, DJs, and labels across the UK and beyond.

He later expanded into remix management, focussing heavily on remix A&R, signing tracks and remixes and placing them with all major labels as MWR, before moving into dance radio plugging, specialising in mix shows as 1st Stop. Building on this, Matt began offering third-party playlisting services, working with both major and independent labels to support releases across radio and digital platforms.

35+
years experience
500+
artists worked with
1000+
campaigns delivered

Services

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1st Stop National and Regional Radio

Specialist radio promotion

The UK's trusted national and regional radio promotion service. Connecting your music with the right stations and the right audience.

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MW Remixes

Remix roster

Trusted remixers and producers

Need a remix with a clear purpose? Matt can match the track to the right producer, sound and route to market.

Pick the remixer, choose the direction, or ask Matt to shape the brief around your audience, timeline and release plan.

All Things Pop 360 degree service

ALLTHINGSPOP

360° Tailored Release Packages

Pick the right mix of remixes, radio, Spotify, TikTok, Instagram and club support, shaped around the release, the budget and the audience.

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Built around the record, the audience and the route to market.

Every release needs a different route in. Matt builds tailored packages across radio, remixes, playlisting, club, TikTok and Instagram activity, shaped around the artist, label and campaign goals.

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Build the right package

A tailored plan for your release.

Bring the track, the timing and the ambition. Matt can shape a focused package across the right mix of radio, remixes, playlisting, club, TikTok and Instagram support.

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